Definition
A unique, trackable URL assigned to a creator by a brand or affiliate network that records when a viewer clicks the link and makes a purchase, attributing the sale to the creator and triggering a commission payment. Affiliate links are embedded in video descriptions, blog posts, newsletters, and social media bios. Affiliate marketing is one of the most accessible monetization channels for creators at all audience sizes, as it requires no minimum follower count and generates passive income from existing content. Commission rates vary widely — from 1–3% for physical products to 20–50% for digital products.