Creator Dictionary

Q: What is another name for Pinned Post?

Pinned Post is also known as: Featured Post, Sticky Post. A piece of content that a creator manually places at the top of their profile or page, keeping it as the first thing visitors see regardless of when it was posted. Pinned posts are a strategic tool for directing new visitors to your most important content — a channel trailer, a flagship product, a lead magnet, or a community welcome message. On YouTube, the channel trailer for non-subscribers is essentially a pinned video with autoplay.

Q: How does Pinned Post relate to the creator economy?

Pinned Post is a Platform & Algorithm concept in the creator economy. A piece of content that a creator manually places at the top of their profile or page, keeping it as the first thing visitors see regardless of when it was posted. Pinned posts are a strategic tool for directing new visitors to your most important content — a channel trailer, a flagship product, a lead magnet, or a community welcome message. On YouTube, the channel trailer for non-subscribers is essentially a pinned video with autoplay.

Definition

A piece of content that a creator manually places at the top of their profile or page, keeping it as the first thing visitors see regardless of when it was posted. Pinned posts are a strategic tool for directing new visitors to your most important content — a channel trailer, a flagship product, a lead magnet, or a community welcome message. On YouTube, the channel trailer for non-subscribers is essentially a pinned video with autoplay.

Related Terms

Content Creation & Strategy

Also Referenced By

These terms link to Pinned Post in their definitions.

Call to Action Profile Channel Trailer Pinned Video