Creator Dictionary

Q: What is another name for Platform Revenue Sharing?

Platform Revenue Sharing is also known as: Revenue Share, Creator Revenue Split. The model by which digital platforms distribute a portion of advertising or subscription revenue to the creators whose content generates audience engagement and advertiser interest. YouTube, for example, shares approximately 55% of ad revenue with creators through the YouTube Partner Program. Revenue sharing rates and eligibility requirements vary significantly across platforms.

Q: How does Platform Revenue Sharing relate to the creator economy?

Platform Revenue Sharing is a Monetization concept in the creator economy. The model by which digital platforms distribute a portion of advertising or subscription revenue to the creators whose content generates audience engagement and advertiser interest. YouTube, for example, shares approximately 55% of ad revenue with creators through the YouTube Partner Program. Revenue sharing rates and eligibility requirements vary significantly across platforms.

Definition

The model by which digital platforms distribute a portion of advertising or subscription revenue to the creators whose content generates audience engagement and advertiser interest. YouTube, for example, shares approximately 55% of ad revenue with creators through the YouTube Partner Program. Revenue sharing rates and eligibility requirements vary significantly across platforms.

Related Terms

Monetization

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Also Referenced By

These terms link to Platform Revenue Sharing in their definitions.

Creator Economy Monetization Ad Revenue YouTube Partner Program CPM RPM Digital Sharecropping Owned Media Perma Ban Myspace Digg