Skool (Platform)

A community and online course platform founded by Alex Hormozi and Sam Ovens, designed to combine structured learning (courses) with community engagement (discussion forums, leaderboards, and gamification) in a single environment. Skool has gained significant adoption among creator-educators who want to host paid communities and courses without the complexity of enterprise platforms. Its gamification mechanics — including points, levels, and leaderboards — are designed to drive community engagement and reduce churn. For creators building educational businesses, Skool represents an alternative to Kajabi, Circle, and Patreon.